This is a boutique which suffered smoke and smoke odor damage when vandals attempted to start a fire on the second floor of the store.
The store does not look like it suffered much damage; however, even a light smoke or soot will render new clothing unsalvageable. You can't clean it and then sell it as new.
These owners' were devastated by this loss and it required them to shut down their business for weeks to inventory and remove the damaged clothing and products, clean the entire premises and get new stock in.
Calling in the professionals at SERVPRO helped them to get back in business.